Welcome to Episode 125 of HubShots!
Welcome to HubShots, APAC’s number 1 HubSpot focussed podcast, where we discuss HubSpot tips and tricks, new features, and strategies for growing your marketing results.
This episode we look at getting back to basics with personas and targeting, plus some neato HubSpot features such as sending SMS from workflows.
Listen to it here: https://soundcloud.com/hubshots/125-sending-sms-from-hubspot-and-back-to-basics
Or listen on YouTube:
Welcome to HubShots, the podcast for marketing managers who use HubSpot hosted by Ian Jacob from Search & Be Found and Craig Bailey from XEN Systems.
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Recorded: Wednesday 13 June 2018 | Published: Monday 25 June 2018
Shot 1: Inbound Thought of the Week
Shout out to Schnubbs
#gotheextra
We have about 80 days to #INBOUND18 > http://inboundcountdown.com/
HubSpot’s State of Inbound 2018 report is out:
http://www.stateofinbound.com/
What’s harder to do in sales compared to 2 to 3 years ago – from slide 23 of the State of Inbound report:
Answer: Everything!
Shot 2: HubSpot Marketing Feature of the Week
Publish videos to Twitter and LinkedIn
We can now post videos to both Twitter and LinkedIn, just as you post videos to Facebook, within HubSpot social publishing tool.
This is important because video is king. 90% of consumers say video helps them make buying decisions in 2018.
https://www.hubspot.com/product-updates/now-live-publish-videos-to-twitter-and-linkedin
Shot 3: HubSpot Gotcha of the Week
Internal SMS notifications in workflows
Limited to 1000 in Marketing Pro and Enterprise.
Make sure you have your Phone number in your Profile & Preferences