XEN Systems | HubSpot Partner Agency

Helping You Drive Growth

How we work with your company

Marketing Managers

Helping marketing managers increase traffic that converts into leads for the sales team.

Helping marketers

Sales Teams

Helping sales and business devs use technology to increase meetings, opportunities and sales.

Helping Sales teams

Business Owners

Helping business owners with digital strategy and market research to increase revenue.

Helping business owners

Driving Traffic, Leads and Revenue

How we help drive growth for your company

Increase Traffic

Using opportunity analysis and keyword research to inform content strategy, build channel engagement and drive increased quality traffic to your site.

Download our guide on what your website must have in order to drive traffic:

Increase Leads

Ensuring your site is a lead generation machine, with pages optimised for converting visitors into leads, and sophisticated campaigns to nurture into opportunities.

Download our lead generation tips, tricks and ideas guide:

Increase Sales

Providing insight into analytics, channel results and sales data to ensure opportunities are followed up and won. Costs and campaigns are reviewed for optimum ROI.

Learn what the best performing businesses are doing:

What Clients Say Testimonials

Technical excellence

We selected XEN from a collection of agencies when we were redesigning the Maestrano.com site and scaling up our digital marketing efforts. XEN provided great advice on strategy and also managed the site redesign plus HubSpot rollout.

The project was a big success and we continue to rely on XEN for expert advice and assistance. Aside from strength at strategy, we've been impressed with XEN's comprehensive knowledge of the HubSpot product, even to the most detailed technical points.

Malcolm Macnaughtan

VP Global Sales, Maestrano

5.0

2017-07-30T12:41:06+00:00

Malcolm Macnaughtan

VP Global Sales, Maestrano

We selected XEN from a collection of agencies when we were redesigning the Maestrano.com site and scaling up our digital marketing efforts. XEN provided great advice on strategy and also managed the site redesign plus HubSpot rollout. The project was a big success and we continue to rely on XEN for expert advice and assistance. Aside from strength at strategy, we've been impressed with XEN's comprehensive knowledge of the HubSpot product, even to the most detailed technical points.

https://xen.com.au/testimonials/technical-excellence/

A deep understanding of SEO, SEM and Social

In an industry full of SEO and SEM practitioners who promise the world and deliver very little Craig Bailey and XEN Systems are a beacon of light.

XEN’s services to elcom have added enormous value not only to our organisation but our customers and our web content management product.

In a space which is continuously changing XEN bring a deep understanding of SEO, SEM and Social and help us stay focussed on business goals.

Anthony Milner

Product Director, Elcom

5.0

2017-07-30T12:45:16+00:00

Anthony Milner

Product Director, Elcom

In an industry full of SEO and SEM practitioners who promise the world and deliver very little Craig Bailey and XEN Systems are a beacon of light. XEN’s services to elcom have added enormous value not only to our organisation but our customers and our web content management product. In a space which is continuously changing XEN bring a deep understanding of SEO, SEM and Social and help us stay focussed on business goals.

https://xen.com.au/testimonials/2331/

Tapped right in to the needs of my business and has tailored the website accordingly

Craig Bailey is easily the most professional person I have had the pleasure of working with.

The most impressive aspect of Craig’s service is his initiative.

I have a very specific target market in a specialised field, yet Craig has tapped right in to the needs of my business and has tailored the website accordingly."

Samantha Coates

Founder, BlitzBooks

5.0

2017-07-30T12:50:13+00:00

Samantha Coates

Founder, BlitzBooks

Craig Bailey is easily the most professional person I have had the pleasure of working with. The most impressive aspect of Craig’s service is his initiative. I have a very specific target market in a specialised field, yet Craig has tapped right in to the needs of my business and has tailored the website accordingly."

https://xen.com.au/testimonials/tapped-right-needs-business-tailored-website-accordingly/

Knowledge is deep within so many areas, inbound, content, organic and paid search, social media, email, the list goes on

I've been working with Craig and his team for years and cannot recommend him highly enough. He always has the most up to date knowledge and truly understands the "why" behind many marketing strategies. His knowledge is deep within so many areas, inbound, content, organic and paid search, social media, email, the list goes on.

Having such a wide set of skills gives me comfort that whatever suggestions he has are well thought out and goal oriented, unlike so many fad marketing companies that only focus on a single channel or modality that suffer from "I have a hammer so everything must be a nail" type thinking. To top it off, Craig is one of the nicest guys you could meet. He's easy to work with, solutions focused and always gives in depth explanations into any campaign. I always learn something new after talking to Craig!

Adam Downer

Head of Digital

5.0

2017-07-30T12:51:36+00:00

Adam Downer

Head of Digital

I've been working with Craig and his team for years and cannot recommend him highly enough. He always has the most up to date knowledge and truly understands the "why" behind many marketing strategies. His knowledge is deep within so many areas, inbound, content, organic and paid search, social media, email, the list goes on. Having such a wide set of skills gives me comfort that whatever suggestions he has are well thought out and goal oriented, unlike so many fad marketing companies that only focus on a single channel or modality that suffer from "I have a hammer so everything must be a nail" type thinking. To top it off, Craig is one of the nicest guys you could meet. He's easy to work with, solutions focused and always gives in depth explanations into any campaign. I always learn something new after talking to Craig!

https://xen.com.au/testimonials/knowledge-deep-within-many-areas-inbound-content-organic-paid-search-social-media-email-list-goes/

Now one of our most trusted business advisors across all 26 of our brands

We initially commissioned Craig to help build the SEO strategy for our new health information site.

Since then, Craig has proven to be so much more than 'just an SEO guy' - Craig is now one of our most trusted business advisors across all 26 of our brands, and has helped radically evolve the company’s overall digital marketing strategy.

Nick Ellery

Head of Digital, PharmaCare

5.0

2017-07-30T12:53:06+00:00

Nick Ellery

Head of Digital, PharmaCare

We initially commissioned Craig to help build the SEO strategy for our new health information site. Since then, Craig has proven to be so much more than 'just an SEO guy' - Craig is now one of our most trusted business advisors across all 26 of our brands, and has helped radically evolve the company’s overall digital marketing strategy.

https://xen.com.au/testimonials/now-one-trusted-business-advisors-across-26-brands/

My go-to HubSpot Guru

As the only Marketing employee in my organisation, I see XEN as an much needed extension of my team of one. As a company, we rely heavily on Craig and the team to turn our plans into reality. Irrespective of the size of task at hand, XEN continually take the time to understand why and guide us in the right direction - from emailing a subset of our contacts, to transforming our outdated website into a clean, contemporary site, with strategic goals in mind.

It was only after starting with my current company that I realised Craig was a HubSpot guru. He's been instrumental in our adoption of HubSpot and the success we've seen as a result of using it. I often catch myself bragging about Craig's expertise and I consider myself lucky to work with him. I'm certain that we wouldn't be in the favourable position we are in today without XEN.

Michaela Murray

Marketing Manager, WARDY Group

5.0

2017-07-30T12:56:06+00:00

Michaela Murray

Marketing Manager, WARDY Group

As the only Marketing employee in my organisation, I see XEN as an much needed extension of my team of one. As a company, we rely heavily on Craig and the team to turn our plans into reality. Irrespective of the size of task at hand, XEN continually take the time to understand why and guide us in the right direction - from emailing a subset of our contacts, to transforming our outdated website into a clean, contemporary site, with strategic goals in mind. It was only after starting with my current company that I realised Craig was a HubSpot guru. He's been instrumental in our adoption of HubSpot and the success we've seen as a result of using it. I often catch myself bragging about Craig's expertise and I consider myself lucky to work with him. I'm certain that we wouldn't be in the favourable position we are in today without XEN.

https://xen.com.au/testimonials/go-hubspot-guru/

Impressed with XEN’s combination of strategic, technical and implementation skills

We initially engaged XEN to assist LG Solar & Energy to improve our lgenergy website SEO, however the project quickly grew to include strategy across paid and social channels as well, with a focus on driving leads.

With the site now gaining 1100 visits per day and providing more than 1200 new leads per month, the project has been a great success.

It has been a vital part of our 35% sales growth , compared to last year.

We've been impressed with XEN's combination of strategic, technical and implementation skills, and have now introduced them into other divisions across LG.

Markus Lambert

National Manager, Solar Sales, LG Electronics Australia Pty Ltd

5.0

2017-08-15T10:18:03+00:00

Markus Lambert

National Manager, Solar Sales, LG Electronics Australia Pty Ltd

We initially engaged XEN to assist LG Solar & Energy to improve our lgenergy website SEO, however the project quickly grew to include strategy across paid and social channels as well, with a focus on driving leads. With the site now gaining 1100 visits per day and providing more than 1200 new leads per month, the project has been a great success. It has been a vital part of our 35% sales growth , compared to last year. We've been impressed with XEN's combination of strategic, technical and implementation skills, and have now introduced them into other divisions across LG.

https://xen.com.au/testimonials/impressed-xens-combination-strategic-technical-implementation-skills/

5.0