Episode 21 of HubShots – the Unofficial Down Under HubSpot Podcast is now available.
In this episode we interview Ryan Bonnici, Marketing Director for HubSpot Asia Pacific and discuss:
– picking the right few channels to work on
– insights for marketing managers who are looking to grow into marketing director and CMO roles
– picking the right metrics to focus on
– reporting the right ROI metrics to motivate other departments
– product hunt success
– co-partnering success
– doing less webinars
– the importance of data and working backwards around what sales teams need
– fanatical about hiring
– being remarkable in some way
A full transcript is available at:
http://hubshots.com/episode-21/
And you can subscribe to the podcast on iTunes, Stitcher and SoundCloud as well.
Enjoy!
