Something to be aware of if you are running location-specific ads on Facebook.
Every year Mary Meeker shares her insight into the most important trends on the internet. We highlight 5 key takeaways that you can consider when planning your digital marketing activities.
This episode we chat through a round up of tips, tricks and tools for marketers including GA and Davinci Tools, discuss what ‘long tail’ means, plus welcome back Inbound Buzz.
It’s not uncommon for managers to want to switch off a branding campaign when they rank at the top of the page organically. It doesn’t make sense to them that they would also pay for per click for their ad to appear in the number one position. The idea to save money or allocate it…
In today’s fast-paced and competitive business world, you may have to ask yourself as a digital marketing manager – “is your brand or business reaching the right people on the right platforms? Are these people getting value from your marketing strategy? Are they ultimately becoming loyal customers or official brand ambassadors?” As a marketing manager…
In the world of technology, new trends and new technology can come about in the blink of an eye. A technology that was introduced 6 months ago may be old news just a few months later. It may be superseded by another new or better technology, either hardware or software. Trends come and go. Some…
If you have a business, big or small, you no doubt have made investments in social media and mobile marketing. If your business is still asking why social media is a channel you should consider, recent insights might help you along. You want mileage for your brand or service and a wider reach for potential…