Episode 20 of HubShots – the Unofficial Down Under HubSpot Podcast is now available – this week with a focus on email marketing.
A quick guide to using the HubSpot Recent Conversion field: recent_conversion_event_name
It’s that time of year when many businesses start to ramp up their marketing efforts to make the most of the Christmas and New Year period. But what’s the best way to go about it?
It’s time to catch up on your reading! Here’s a quick update on some of the posts we read and found interesting recently. Follow the links to get updated.
A/B testing is a powerful marketing tool and can make a real difference to your conversion rates – in some cases marketers see a huge jump by as much as 400% in conversions just by altering the smallest element on a web page or within an email.
Don’t overlook the results of email marketing – done effectively the ROI is high. These four tips will help you get started.
Wow, lots of interesting stats in this quick slide deck from Salesforce. My key takeaways: Subject lines fewer than 10 characters had an open rate of 58% 72% of B2B buyers are most likely to share useful content via email Monday emails had the highest revenue per email 64% of decision makers read their email…