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1 min read

HubShots Episode 20: Email Marketing Trends

Episode 20 of HubShots – the Unofficial Down Under HubSpot Podcast is now available.

This episode, focusing on email marketing we:
- discuss interesting stats such as: 80% of users read email on mobile devices
- note that this is why most email template designs are now single column and easily scrollable on a mobile
- chat about HubSpot’s really cool 'smart content' feature in their email designer
- think through the value of inactive subscribers thanks to an excellent MailChimp article (hint: they are valuable)
- talk about some marketing predictions thanks to Campaign Monitor’s recent post
- remind you of the best time to send email (spoiler: it’s 11am Mon-Sat or 9pm Sun night) based on HubSpot’s recent study
- also remind you why people unsubscribe, based on the HubSpot Research Hub Study (hint: too many emails is #1)
- get motivated about the growing email opportunity (yes growing!) thanks to much of the work inbox emails moving to collaboration tools
- list out a ton of useful resources, including coverage of behavioural email marketing tips
- finish with a link to Inbound.org’s hub of email threads (super useful!)

Links are all in the show notes:
http://hubshots.com/episode-20/

And you can subscribe to the podcast on iTunes, Stitcher and SoundCloud as well.

Enjoy!

HubShots Episode 119: Forms in HubSpot Free, Sales Hub Free Features, Running Your Business on Free and Starter

Welcome to Episode 119 of HubShots! This episode we chat about HubSpot’s decision to add Forms in HubSpot Free and Starter. Plus look forward to...

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HubShots Episode 17: Reporting Tips

Episode 17 of HubShots - the Unofficial Down Under HubSpot Podcast is now available:

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HubShots Episode 19: Preventing Potholes

Episode 19 of HubShots - the Unofficial Down Under HubSpot Podcast is now available:

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