HubShots Episode 18: SEO

Episode 18 of HubShots - the Unofficial Down Under HubSpot Podcast is now available:

In this episode we:

- discuss what SEO means these days, so much has changed!
- including some useful resources such as how to combine PR and SEO
- or the importance of getting all the technical SEO elements on your site optimised
- love the new HubSpot smart content switching by language feature
- consider how to use AdWords as part of your SEO approach
- remind each other that business outcomes should always be the focus
- and that we should always ‘test and measure'
- review a cool finding from the State of Inbound report
- get motivated that there are still tons of SEO opportunities
- finish with a stack of excellent SEO resources.

Links are all in the show notes:
http://hubshots.com/episode-18/

And you can subscribe to the podcast on iTunes, Stitcher and SoundCloud as well.

Enjoy!