Interesting Reading This Week
It’s time again to catch up on your reading! Here’s a quick update on some of the posts we read and found interesting recently.
30
Nov
General, SEO, Strategy
Monthly Archives: November 2014
29
Nov
Social
How to Use Google Plus for Business
Is Google Plus still worth putting energy into now that Author profiles and some of the other SEO benefits are no longer available? The answer is Yes, and in this post we walk you through how to setup and use Google+
28
Nov
Social
Is It Worth Keeping Facebook for Business?
All-in-all, despite what many think and what Forrester say, Facebook isn’t a waste of time that’s worth just abandoning, it does have value, especially when it’s used properly and you put the time and effort into coming up with an effective strategy.
22
Nov
Social
Forrester Advises Brands to Stop Using Facebook
Technology researchers at Forrester have told advertisers to stop using Facebook if they want to build social relationships with their customers in its latest report Social Relationship Strategies That Work.
21
Nov
General
How to Write a Killer Press Release
How to craft and write your press release, what to include, what to leave out, and the best ways to distribute it.
15
Nov
Web
Dublin Web Summit: ‘Where the Tech World Meets’
An amazing conference featuring thousands of sessions, companies and startups. Just don’t mention the Wi-fi.
09
Nov
Marketing Manager, SEM
A Marketing Manager’s Guide to Programmatic Advertising
Programmatic advertising expenditures are expected to top $9.8 billion USD by the end of 2014. Now, more than ever, it’s critical that marketing managers understanding the growth opportunities available in the mobile programmatic ad space so you can position your business to capitalise on these opportunities. Here’s what you need to know.