It’s only April, but already so much has changed in 2014 when it comes to SEO and link building. In this post we go through some of the key changes that have happened and what you should be focusing on as a result.
When it comes to lead generation, online media is one of the most powerful tools available to a brand. Learn about the three main types of media and how you can leverage them for success.
In the wake of the news, top technology news site TechCrunch published the story “Google+ Is Walking Dead”, which said that many sources suggested that G+ will from now on be considered a platform, rather than a product.
Yesterday, Google announced some changes to AdWords which gave many a PPC campaign manager a feeling of relief, as they are all positive. The changes are not, as yet, hugely drastic, but they are all great and are due to be rolled out to the world over the coming months.
A useful infographic that goes through the reasons how bounce rate can be improved (ie decreased) including some interesting benchmarks around common bounce rate stats for different types of content.
In my last post, we discussed how the introduction of ad extensions to Google’s AdRank are ensuring that AdWords is now more competitive than ever. With this in mind, today we’ll be looking at how to create ad extensions.
One of the nice features in elcomCMS is it’s auto insert of Google Analytics document download tracking. In this post we go through how to set it up.