Episode 21 of HubShots - the Unofficial Down Under HubSpot Podcast is now available.
In this episode we interview Ryan Bonnici, Marketing Director for HubSpot Asia Pacific and discuss:
- picking the right few channels to work on - insights for marketing managers who are looking to grow into marketing director and CMO roles - picking the right metrics to focus on - reporting the right ROI metrics to motivate other departments - product hunt success - co-partnering success - doing less webinars - the importance of data and working backwards around what sales teams need - fanatical about hiring - being remarkable in some way
Wouldn’t you agree that it’s better to draw your customers to you, pulling them in rather than chasing them around attempting to pitch your business...
Craig Bailey
